National Video Production



What is Video production?

Video production is the practice of creating video by shooting images (videography), and creating combinations and reductions of parts of the video in live production and post-production (video editing). In most cases the captured video will be listed on the most current electronic media like SD cards. Video tape capture has become obsolete and solid state storage is reserved for just that, storage. It's now distributed digitally in formats such as the Moving Picture Experts Group format (.mpeg, .mpg, .mp4), QuickTime (.mov), Audio Video Interleave (.avi), Windows Media Video (.wmv), and DivX (.avi, .divx). It's the equal of filmmaking, but with images recorded digitally instead of on film stock.

OverView

Practically, video production is the service and art of creating content and delivering a finished movie product. This may include production of televIsion programs, television advertisements, corporate movies, event videos, wedding videos and special-interest home videos. A video production can range in size. Examples include:

Shooting styles and techniques include:

  • Using a tripod for a locked-down, stable shooter;
  • hand-held for a bigger frame of motion to attain more jittery camera angles or looser shots to depict natural motion
  • integrating various camera angles like the Dutch angle (see Mission Impossible), Whip pan (see the opening of Hot Fuzz) and Whip zoom (see the Kiddo/Driver fight in Kill Bill Vol. 2);
  • on a jib or crane that easily soars to varying heights as seen from the finale of the movie Grease;
  • with a Steadicam for smooth movement as the camera operator integrates moving cinematic techniques like moving through rooms, as seen in The Shining.


Video Production Process

Video production is basically the whole process of developing a video. Whether it's a short film, a full-length movie, company advertising video, television commercial, music video, or other type of film, the process may vary somewhat with the particulars, but the general process is basically the same. The basic process can be broken down into three subcategories.

  • Pre-production
  • Manufacturing
  • Post-production

These three subcategories include all facets of video production, from the moment an idea pops into your mind to the moment the film is released to the public. In this article, we'll try to supply you with the clear definition of video production by explaining the entire process of video production.

3 Chief Stages of Video Production

1. Pre-production

This is the planning stage. There will be no recording during this procedure, just preparation.

  • An idea is shaped
  • The script is written
  • The cast is chosen
  • The sound and video crew members are chosen

Scene locations are chosen, the script is edited and revised if necessary, and an outline of the whole recording process is made.
There are lots of additional factors that must be reviewed as well. Proper lighting for each scene is critical.

2. Production

Once all the cast and crew have been hired, and the script has been edited and approved, the actual production process can begin. Crew and cast members travel to each location, and each scene is taken until it's satisfactory. Then everyone will move to the next scene. This process repeats until every scene in the movie was shot. After each scene has been properly taken, it's time to move on to the next stage of post-production.

3. Post-production

Post-production covers all actions that are performed after the actual shooting of the movie was completed. Including merging each scene, syncing audio and video, editing sound and video, and adding special effects.

Professional Video Production

There are several businesses that offer video production as a service. This allows companies and individuals that do not have any filmmaking experience to create marketing videos or other business-related videos to enhance their company image, and showcase their services and products.
For video production to be prosperous, there needs to be much more behind it than only a man with a camera. The video has to be targeted and distributed correctly, or the video will only reach a small number of potential customers. A video describing a general summary of your goods and/or services is great when you've got a stand-out market, but if you have competition, your movie must show the potential customer why they should choose your company over your competitor's company. Because of this, you might achieve better results by creating several short videos, each targeted at a particular demographic. The movies can then be distributed through the right platforms to achieve the maximum number of individuals who could be interested in your company's services.

For professional video production contact Busyboy Productions at www.busyboyproductions.com




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